The Alicante Wine Route is an alternative and differentiating wine tourism proposal in the province. Managed by a Management Entity under the legal form of a non-profit public-private association. To promote the DO Alicante, it encourages the tasting of agri-food products and organizes a wide variety of activities, from cultural and recreational to professional conferences, always counting on the collaboration of wineries and establishments attached to the Route as well as associated organizations.